Promotional video for the new SVA Artist Residency Program… SVAi: The Future of Design, Branding, and Marketing

Brands are increasingly less focused on selling and more interested in making a positive impact on society. Always looking to inspire and stay ahead of the curve, John created a live video webcast about this trending subject and how purpose-driven brands are leading the charge and making a difference. With hundreds of attendees, this event attracted participants from the education as well as the business sector. Link to video.

This recent article featured in SVA's Continuing Ed magazine outlines John's philosophy about digital integration and his history as a professor at the school. During his teaching career there, he has helped countless students get their start in the business. John is currently teaching AI: Your New Creative Partner at SVA.

Check out the video podcast on purposeful marketing. (Click above to play)