This 00:55 digital case study video highlights how Claritin leveraged the Polar Vortex (click above to play)
Allergeddon can be modified to address other irritants like pollution and dust, making it attractive to other global markets for future adaptation like Korea, Hong Kong and Russia.
The 00:30 Allergeddon YouTube Video (click above to play)
Claritin Homepage
Digital OOH (Times Square, NYC) and other markets
